The Belarusian Russian University Offers a New Major – Electronic Marketing
Starting in 2019, the Belarusian Russian University will launch a new major in Electronic Marketing (1-28 01 02) leading to the qualification of a marketer and a programmer conferred on a student on successful completion of the course.
In addition to understanding the laws of marketing and market development, Electronic Marketing graduates will possess skills and abilities in the field of information technologies and programming, which are necessary for jobs in online and offline companies engaged in trade, advertising and market investigation and providing computer programming, information support, consulting and other related services. Particular attention will be paid to the development of soft skills - personal qualities that enable people to interact effectively and harmoniously with others (communication skills, critical thinking, problem solving skills, creativity, teamwork, negotiation skills, etc.).
Specialists qualified as a marketer and a programmer will be able to realize their full potential in the field of information technology, business analytics, promotion of goods and services, e-commerce, creation and administration of online stores, online catalogs, websites, etc.
The main professional tasks that Electronic Marketing graduates will be able to solve are as follows:
- market investigation and public opinion research;
- creation of advertisements and their placement in the media and on the Internet;
- e-commerce;
- computer programming activities (development of computer code structure and content for creating and operating websites);
- development and administration of web portals (online stores, online catalogs, corporate websites of business entities);
- website promotion and search engine optimization, use of contextual and banner advertising, marketing in social networks and through mobile applications; web-analytics.
The list of positions that can be held:
- website promotion and search engine optimization specialist;
- business analyst;
- software engineer;
- marketer;
- marketing specialist;
- programmer;
- systems analyst;
- system architect.
We invite prospective students to choose the Electronic Marketing major at the Belarusian-Russian University!
